Running Supply Roundup #17
Upcoming releases and next week's trend report
Quick Hits
I will be collecting Canadian $5 bills as Terry Fox will be the new face.
The Satisfy x Levi’s climbing jeans sold out in under a minute. If you got a pair, I’m impressed.
Prototypes of the Nike Alphafly 4 are out in the wild
The Nike Pegasus was the most popular running shoe for 2024 according to Strava.
Three Fifteen is doing the best sports advertising out there and made one of my favorite ads of late.
This reminds me of the Nike from high school that put put this iconic Bear Butte Training Camp video for the Nike Free.
Here’s whats going on this week
If you haven’t checked out your Strava Year in Review, it was pretty fun! One of the interesting results in their aggregate data was that the Nike Pegasus was the most popular running shoe, and the most popular racing shoes at any distance was a Nike model. Despite a “down” year for Nike with everyone awaiting their downfall…I wouldn’t hold your breath.
District Vision x Post Archive Faction collab is coming in April of 2025. TBD on what that is, but assuming an apparel collab.
The Altra Timp 5 GTX ROA released recently on the ROA and Altra websites. This is a trail shoe collab with Roa Hiking, a popular hiking boot store well loved in the menswear and GORP-core communities. The overall silhouette appears unchanged, but feature a classic restrained ROA look as opposed to the usual brighter punchy accent colors. Still in stock at Altra.
Very much tapped into the Airport TSA bin trend, Minted NY shares the latest Saucony Elites they helped design.
Distance Store Christmas Market is still running thru Dec 21 This is all supported by Saucony.
Speaking of markets, Orange Peel Running Club (which also has a full design side to it) is making a pair of cool running sunglasses.
For no particular reason, Kuta Distance Lab posted that they are actually working on new stuff and purposefully avoid releasing any new running clothes unless they’ve improved something. I really appreciate that commitment to a) constant improvement and b) sustainable design. They’re not making new stuff just to generate hype.
A lot of brands have really expanded their offerings, which is exciting but sometimes begs the question of why. Ciele released over 200 apparel products this year, and Saysky had a new collection practically every week. Meanwhile, companies like Satisfy, Tracksmith, and Janji keep a pretty tight product line that they iterate on.
For next week, I’ll share the year roundup, trends I noticed, and some predictions for next year.